All work
Studio conceptCommerce & Marketplaces

Weftly

A messaging-led selling workspace linking customer conversations, order context, campaigns, and revenue insight.

Designed experienceWhatsApp and omnichannel sales operations
Who it’s forSocial-commerce brands, direct sellers, retail support teams, distributors

The thinking

Purpose before pixels.

An omnichannel sales concept that organizes customer messaging and buying context in a single workspace. Teams can understand inquiries, examine related order information, draft segmented campaigns, and inspect illustrative attribution views. The design focuses on the working relationship between conversation, follow-up, and purchase.

Business context

Brands often sell through a patchwork of social messages, WhatsApp threads, and order spreadsheets. An agent may know what a customer asked but not whether that conversation produced an order, while campaign managers cannot easily connect outreach with responses.

Concept approach

Weftly shows a sales workspace, unified conversation inbox, campaign studio, and revenue attribution reporting. The interfaces treat conversations as the central record with customer context, channel cues, follow-up actions, and campaign performance around them.

Designed capabilities

  • 01Shared omnichannel inbox. Messages from different channels are organized by contact and status.
  • 02Conversation commerce. A dialogue can be viewed with customer details, product context, and related order information.
  • 03Campaign preparation. A campaign studio shows selection, content, preview, and schedule decisions.
  • 04Revenue attribution. Reporting links example campaigns and customer activity to downstream order outcomes.
  • 05Operational handoffs. Owners, priority, and response context help sales and support collaborate.

Inside the experience.

Concept interface; illustrative data and screens.

01Sales workspace / cover
02Unified inbox and customer conversation
03Campaign studio
04Conversation revenue insights

A connected journey

From first step to next action.

An inquiry arrives through a social channel → a team member reviews the customer and order context → answers or prepares a quote → adds a customer to an appropriate outreach segment → reviews illustrative campaign and revenue signals.

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